The current informative paradigms benefit not only from the wide range of themes (responding to the expansion of journalistic specialization areas) but also from digital formats nourished from the multimedia and hypertextual possibilities of the Internet, even more boosted with daily use of electronic hand-held devices.
These implements are no longer considered simple gadgets and ordinary appliances of uncertain significance. Today they are sophisticated interactive tools that allow building and settling bonds of ‘glocal’ communication, that could initiate in a community and
afterwards be broadcasted and fed back worldwide.
Cover
Credits
Editorial
Contents
Comunication & New Technologies
- Social Media in Journalism practice
Amaro La Rosa
Universidad Femenina del Sagrado Corazón (Peru) - Tweeting in the Courtroom: a revolution in judicial journalism
Ana Azurmendi
Universidad de Navarra (Spain) - Traditional reading versus digital reading
Leda Romero
Escuela de Comunicación Mónica Herrera (El Salvador)
Public Relations
- Working Sessions as Public Relations Technique. A Case Study
Cindy Huaripata Yizuka
Universidad de San Martín de Porres (Peru) - Building the Corporate’s Image and Reputation on Twitter
Rebeca Illiana Arévalo Martínez
Universidad Anáhuac Mexico Norte
Advertising
- The Influence of Advergaming over university students in Lima
Alice Garrido Gallardo
Universidad de San Martín de Porres (Peru)
Journalism
- The Opera in Peruvian Press. Characteristics and analysis of musical information
Pablo Macalupú Cumpén
Universidad de San Martín de Porres (Peru) - The sacrificial topic in Peruvian Sports Journalism’s Discourse. The case of the soccer player Paolo Guerrero
Alonso Pahuacho Portella
Pontificia Universidad Católica del Peru - Sports Journalism. New Trends and Future Prospects
José Luis Rojas Torrijos
Universidad de Sevilla (Spain) - Analysis of the coverage on TV news. Case study of teachers’ strike in Spain and Peru
Fernando Morales Morante
Universidad Autónoma de Barcelona (Spain) - TVE “Águila Roja” Series’ Audience Measurement Perspective (2009-2012)
Mónica Barrientos Bueno
Universidad de Sevilla (Spain)
Media & Society
- Communication Theory in Construction of Communication Field. Reflections from History, Epistemology and Pedagogy
Marta Rizo García
Universidad Autónoma de la Ciudad de Mexico - Journalism and Propaganda in Peru. A complex relationship during election campaign
Ghiovani Hinojosa Navarro
Universidad de San Martín de Porres (Peru) - Pedagogy and Manipulation in Opinion Columns. An experience from the Critical Epistemic Analysis of Colombian Press Discourse
Milton Vásquez Patiño | John Peña Tamayo
Universidad Cooperativa de Colombia - Main Newspapers in Spanish Press Market. Property, Media Groups and Structural Connections
Antonia Nogales Bocio | Rosalba Mancinas Chávez
Universidad de Sevilla (Spain) - The Family Album and its digital migration
Mercedes Sarapura Sarapura | Lourdes Peschiera Chanamé
Universidad de San Martín de Porres (Peru)